Store Endorfin Factory

The Endorfin Factory store is located at the corner of a building on Horní náměstí in Jablonec nad Nisou. The concept of the store's interior is based on the philosophy of the brand itself, aiming not only for sales but also to be a hub for activities and lectures for the local sports community. The interior elaborates on this philosophy, and part of the store is distinctly designed as a "building" – a meeting place with a prominently articulated roof. The furniture for storing merchandise can be used as occasional seating during social events. The second part of the interior is the sales area, artistically designed thanks to a custom shelving system that extends the full height of the room, resembling a "forest." An important element, considering the store's significant position in relation to the square, is the maximum transparency of the space from the street perspective.