Cultural Center Světovar: An Opportunity for Plzeň

The area of the former Světovar brewery is a unique space that has rightfully been designated a cultural monument. It has all the prerequisites to become a kind of "cultural quarter" in the form of a multifunctional cultural center with facilities for urban leisure creative activities and artist residency programs.

“The Světovar Cultural Center can become a unique example of strengthening the cultural infrastructure of the city, opening up to new directions in art as well as access to urban cultural initiatives, associations, and groups. It can serve as a reference project for the city of Plzeň. A manifestation of a conceptual approach to urban development, which has long been an inspiration for many other cities in the Czech Republic with its cultural policy. Last but not least, it is also a key project in the competition for the title of EHMK 2015,” explains Kateřina Melenová from the candidacy team.

Those interested can learn more about how similar centers operate in Europe and the situation regarding the revitalization of so-called brownfields in the Czech Republic at a conference taking place on March 11 at the Techmania Science Center from 1:00 PM to 6:00 PM. “On March 12, the so-called Future City Game will follow the conference, allowing professionals and interested public to participate in discussions about the program, operation, and internal and external relationships of the entire Světovar complex. The game will take place at the Town Hall in Slovany, and will include a tour of the Světovar area,” explains Jana Terčová from the candidacy team.

The program of events and more information about the candidacy can be found at www.plzen2015.cz.


The number of places for the Future City Game is limited, and participation is conditional upon attending the conference.

---

Světovar Cultural Center

INVITATION TO CONFERENCE AND WORKSHOP

March 11
Techmania Science Center, ŠKODA HOLDING a.s. area in Plzeň, Borská Street
from 1:00 PM to 6:00 PM

Theme: Operational and urban planning solutions for cultural centers in Europe and the situation of revitalizations of so-called brownfields in the Czech Republic.

Framework program topics:
Revitalization of cultural-historical heritage and revitalization of industrial monuments
The potential of industrial heritage in the Czech Republic and the goals of alternative tourism
Utilization of brownfields within the European Capital of Culture project
Site-specific projects – revitalization of industrial spaces

Examples from practice from the Czech Republic and abroad, such as:
Techmania Science Center, Plzeň
Důl Mayrau, Arteum o. s., Kladno
Pekárna, Maribor, Slovenia
Stanice, Žilina, Slovakia
Tabačka KulturFabrik, Košice, Slovakia

The program will be specified.

March 12
Future City Game, Office of the City District Plzeň 2 – Slovany, Koterovská 83,
from 8:30 AM to 6:00 PM

Theme: How to fulfill the vision of an open cultural creative center in Plzeň?
Discussion on the program, operation, and internal and external relationships of the Světovar complex.

8.30	Participant registration
9.30–10.30	Guided tour of Světovar
10.30–10.45	Opening remarks, meeting objectives, introduction of guests
10.45–11.30	Game instructions and methodology, introductory information on the Světovar cultural center project
11.30–12.30	Defining general issues related to the theme of cultural quarters and the revitalization of brownfields in Europe, specifically at Světovar
12.30–13.00	Lunch on-site
13.00–13.30	Perspectives on cultural, social, economic, and environmental aspects
13.30–14.30	10 solution ideas and selection of the best idea
14.30–16.00	Development of the chosen idea
16.00–17.00	Team presentations
17.00–18.00	Voting and discussion