ALPI Collection in the practice of architects

15.06.2026 21:40
ALPI Collection


Edin Piralić: "Architects today are not just looking for suppliers. They need a partner who understands the entire implementation process."

The company ALPI Collection specializes in custom manufacturing of designer interiors, from kitchens and built-in furniture to complete realizations of residential and commercial spaces. We spoke with the company’s managing director, Edin Piralić, about what collaboration with architects looks like today, what determines the success of a project, and why it is important to involve manufacturing from the design phase.
Your company creates custom interiors. What do you think has changed the most in recent years in collaboration with architects?
Today, the entire process is much more complex than it used to be. Architects no longer seek a company that merely manufactures a kitchen or a few pieces of furniture. They need a partner who can take responsibility for the continuity of the entire interior and understands how the implementation works as a whole.

A large part of our projects today involves complete custom manufacturing. We address kitchens, built-in wardrobes, bathrooms, wall cladding, bespoke furniture, and other elements that must work together both visually and technically. When a project consists of several different suppliers, problems often arise in the details or coordination.

At what phase of the project do architects most often reach out to you?
Ideally, as soon as possible. The best collaborations happen when we're part of the project during the design phase. The architect has a certain vision of the space, but at the same time, they need to know if a specific detail is manufacturable, how it will work structurally, or what the options are for individual surfaces and solutions.

We often address technical details before the design is presented to the investor. This helps prevent complications during implementation, and the entire project is then much smoother.

Is there a type of implementation where this collaboration is especially important?
This is particularly evident in hotel and development projects. It is crucial to maintain a consistent character of the interior throughout the entire property. Different furniture is created for rooms, another for the lobby or restaurant, but everything must act as one cohesive whole.

Moreover, it is often implemented in phases, and it is essential to maintain the same quality and continuity of execution over a longer time frame. This requires very good coordination between the architect, production, and the construction itself.

Larger residential projects operate similarly. Clients today expect a high level of detail and individual solutions. Kitchens, wardrobes, bathrooms, or built-in furniture must align with the architectural concept and also function perfectly in everyday use.

What do you think architects value the most?
I believe, mainly reliability and communication. During the implementation, there are always situations that need to be resolved quickly. If the supplier does not respond or cannot find solutions, the entire project begins to become complicated.

Architects also appreciate that we can cover the complete production of the interior. They do not have to coordinate several different companies and have greater assurance that the resulting space will appear uniform.

Technical support is also important. It is not just about production itself but about the ability to think about details, interrelations, and the overall functionality of the space.

How is your collaboration set from a business perspective?
We primarily operate in a B2B mode. Each project has different needs, so we strive to set up collaboration individually according to the scope and type of implementation.

The collaboration includes favorable conditions for architects and designers, technical support, working with samples, and consultations during the design process. In long-term partnerships, project evaluation that reflects the architect's role in the overall implementation process is also a natural part.

For us, it is important to build long-term relationships, not just to operate as a one-off supplier.

What do you think is the most important thing for a successful interior implementation today?
For me, it is the connection of design, production, and implementation. A beautiful design alone is not enough. If communication between the individual parts of the project does not work, it will reflect in the result.

A quality interior arises when everyone works with the same vision and can jointly bring it to reality without compromises. And that is where I see our main role.
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